We help Home Care companies increase their patient base & revenue
As a former Respiratory Therapist who came from both hospital-based and private home care, we bring insights that only an industry insider can provide. I understand the challenges of growing a home care business. And I want to help yours
Why MedGains Home Care Marketing
Answer: The RT advantage
Marketing Built by a Former Home Care RT
💡 Unlike generic marketing agencies, I understand home care inside and out—from patient needs to referral relationships. My strategies come from real industry experience, not guesswork
Higher Google Rankings & Local Authority
💡 With expert SEO and Google Business Profile optimization, your home care agency will appear
where families are actively searching —leading to consistent inbound calls.
Stand Out & Convert Visitors into Clients
💡 Most home care websites fail to
educate and convert. We create
trust-driven websites, engaging content, and automated follow-ups that turn website visitors into booked calls
More Revenue, Less Marketing Waste
💡 Stop wasting money on ads that don’t convert. Our organic growth strategy ensures
sustainable, long-term client acquisition
without relying on expensive paid ads.
Smart, Data-Driven Marketing to Grow Your Home Care Business
In-Depth Research
Understanding the home care industry isn’t just about marketing—it’s about knowing what families and referral sources look for when choosing a provider. We conduct deep market research, competitor analysis, and audience targeting to position your business where high-intent prospects are searching. With insights tailored to your local market, we help you stand out, attract more inquiries, and build long-term credibility
Best In-Class Websites w/ automations
Your website should be more than just an online brochure—it should convert visitors into clients. We build modern, fast, and high-converting home care websites that establish trust, highlight your services, and make it easy for families to contact you. As a standard, we integrate automated lead follow-ups, appointment booking, and inquiry management tools to ensure no potential client slips through the cracks
Search Engine Optimization (SEO)
Families searching for home care services turn to Google first—and if your agency isn’t ranking, you’re losing potential clients to competitors. Our specialized SEO strategies optimize your website, Google Business Profile, and online presence so your business appears where it matters most. Through targeted content, local SEO, and strategic keyword placement, we help you generate a steady flow of high-quality leads—without relying on paid ads
Track & Measure for Growth
We set up detailed tracking, analytics, and reporting so you always know how your online presence is performing. Tracking website traffic, lead conversions, search rankings. We measure key data points to optimize your strategy, increase ROI, and ensure your marketing efforts drive real business growth
I love to educate & discuss insights relating to your business
Important Frequently Asked Questions
Getting Started with Marketing Services
How do we get started with your home care marketing services?
Simply schedule a free consultation with us. We’ll analyze your current marketing efforts, identify growth opportunities, and create a custom strategy to help you get more patients
How do we track the success of our marketing campaigns?
We provide detailed monthly reports showing your website traffic, ad performance, lead generation stats, and ROI. Our team continuously optimizes your campaigns to maximize results.
Do you offer ongoing marketing support or one-time services?
We offer both! While one-time services like website design or SEO audits are available, our ongoing marketing packages provide continuous SEO, content creation, ads management, and lead nurturing to ensure long-term growth
SEO & Online Visibility
How can SEO help my home care agency get more clients?
SEO (Search Engine Optimization) ensures that your website appears on Google’s first page when potential clients search for services like "home care near me" or "senior care in [your location]." Our SEO strategies focus on local optimization, keyword targeting, content creation, and website improvements to drive more organic traffic and inquiries
How long does it take to see results from SEO?
I love using the Credit Score analogy. If your score starts off low at the beginning of the SEO campaign, we will help boost that score (your rankings). And just like how a good credit score usually stays solid with good standings, your SEO business profile will remain in good standing too. Resulting in high online traffic, more phone calls & email inquiries, bookings, appointments and however else we can capture the online traffic coming in. I'll fill you even in more during our call so that you come out confident in SEO.SEO is a long-term strategy, and it usually takes 3 to 6 months to see improvements. Our Google Business Profile optimizations can generate faster results, helping you get more inquiries within the first few weeks.
Do you help with Google Business Profile (GBP) optimization?
Yes! Optimizing your Google Business Profile (formerly Google My Business) is crucial for ranking in local search results. We ensure your listing is fully optimized, including service categories, high-quality images, reviews management, and localized content updates
Lead Generation & Paid Advertising
Can you help us get more home care leads?
Absolutely! We create customized lead generation campaigns using Google Ads, Facebook Ads, and local SEO strategies to attract families actively searching for home care services. We also implement landing pages, lead magnets, and email marketing to nurture leads into booked consultations.
Do you offer Google Ads and Facebook Ads management for home care agencies?
Yes! We specialize in Google Ads (PPC) and Facebook/Instagram Ads to drive targeted traffic to your website. We manage everything—from ad copy and landing page design to bid optimization and performance tracking—to ensure you get the highest return on investment (ROI)
How much should we budget for paid advertising?
The ideal budget depends on your location and competition. However, we typically recommend starting with $1,500 - $3,000 per month for paid ads to generate a steady flow of leads. We optimize your campaigns to maximize conversions while keeping costs as low as possible.
Website & Content Marketing
What if our home care website needs a redesign?
If your website isn't converting visitors into leads, we offer website redesign and optimization services. We ensure your website is:
*Mobile-friendly
*SEO-optimized
*User-friendly with clear call-to-actions
*Designed to capture leads with forms and booking features
Can you create content for our home care website?
Yes! We provide SEO-optimized blog posts, service pages, and educational articles to boost your website’s search rankings and authority. Our content is written to educate potential clients, answer common questions, and establish your agency as a trusted provider
Social Media & Reputation Management
Do we really need social media for our home care business?
Social media helps build trust and credibility with potential clients. We manage your Facebook, Instagram, and LinkedIn to engage with your audience, share success stories, and promote your services
How can we get more positive reviews for our home care agency?
We help you implement review generation strategies to encourage satisfied clients to leave Google and Facebook reviews. More positive reviews improve your local search rankings and increase trust with potential clients.
Can you handle negative reviews?
Yes! We monitor your online reputation and provide professional responses to negative reviews, helping you turn unhappy clients into satisfied ones while maintaining a positive brand image
Marketing Built for Home Care, by Someone Who Knows the Industry Inside Out